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featuring sidney, our cheeky gorilla mascot, an unorthodox muse for imaginative, bigger-picture thinking about your marketing.
with “since you asked,” we answer readers’ questions! each q & a issue addresses a challenge one of our readers has encountered.
examples: do i have to cold-call clients to get work? most of my jobs come through word of mouth; how do i rev up referrals? a wonderful article came out about me but nothing happened. how do i attract readers to my blog? a magazine was interested in me but i never heard back; what to do? how can i find a good sales rep? nobody’s getting back to me; how do i connect without being annoying? should i do a trade show? this ad rate seems like a good deal; should i take it?
you can read complete back issues here:
- how to meet the next ten right people
- how to use twitter for self promotion
- more mileage from your press clips
- how to pitch the media
- how to make the most of linkedin
- better results from your email blasts
- fire up the folks who sell your work
- find press contacts and attract interviews
- stay top of mind without the hard sell
- how to find the best sales rep
- beef up your bio
- get found on social media
- how to get the most from your trade show
- get found with search engine optimization
sign up, and/or submit your what-do-i-do-now questions (anonymity maintained). please include your company name and design specialty.
